Successful retail concepts at airports are aimed at integrating advanced business models with specific regional charm in order to strengthen the local market share.

HTAR focuses on changing needs and customer behaviors and provides on-going analysis as well as re-evaluation of commercial trends in order to help its business partners evolve as regional market leaders.

From cost reduction to overall turnaround, we help airports to optimize retail concepts. In an ever-changing and uncertain retail environment, we identify innovative strategies and create value.

Service range:

• Re-evaluation of retail operations
• Optimization of retail concepts
• Optimization of contractual structures
• Optimization of airport income from retail activities